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Craft, Inc. by Meg Mateo Ilasco

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Item details

Condition
Like New
Country/Region of Manufacture
United States
Book Title
Craft, Inc.
Narrative Type
Nonfiction
Custom Bundle
No
Author
Meg Mateo Ilasco
Intended Audience
Adults
Genre
Business, Economics & Industry
Publisher
Chronicle Books
Number of Pages
160 Pages
MPN
51698
Format
Trade Paperback
Language
English
Topic
Reference, Entrepreneurship, Small Business
Publication Year
2007

More about this item

Meg Mateo Ilasco offers a step-by-step guide to everything from developing products and naming the company to writing a business plan, applying for licenses, and paying taxes. Chapters on sales, marketing, trade shows, and publicity round out the mix. Plus, in-depth interviews with such craft luminaries as Jonathan Adler, Lotta Jansdotter, Denyse Schmidt, and Jill Bliss provide inspiration and practical advice. Accessible, informative, and more than a little spunky, Craft, Inc. paves the way for today's creative minds to become tomorrow's trendsetters.

 
Paperback
160 pages
Published 2007
9780811858366